The jewelry brand wanted to please dog and cat owners.

Pandora has taken the term “spoiled dog” to the next level with the launch of the brand’s first-ever collection of pet accessories.

The capsule includes stylish collars for both cats and dogs, made from a plant-based material that closely resembles real leather in texture. The brand’s engraved accessories were presented in two colors – pink and black. In addition, the collars are decorated with stainless steel pendants in the form of bones and hearts.

A Pandora focus group survey of 3,600 people in the US, Italy and China showed great interest in pet products, which is why the brand decided to support pet owners and create something truly enjoyable for them.